the one service every color addict needs to know about

Despite what you may think, being a haircolor chameleon doesn’t mean you have to live with dry, damaged hair. In fact, there is one hair bonding service that every color addict needs to know about if they’re looking to help maintain their hair health: pH-Bonder.

WHAT HAPPENS TO YOUR HAIR DURING A PROFESSIONAL SALON SERVICE USING BLEACH?

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In order to color your strands, your stylist has to lighten your hair to deposit the haircolor. Each time hair is bleached, the bonds that support the hair strand can weaken.

WHY DOES HAIR GET DAMAGED?

If the hair isn’t protected during chemical services such as lightening, the strands can become brittle, dry, or even break off. While there are several ways to help restore the look of damaged hair, your stylist can also help you protect the hair from this damage.

HOW DO I PROTECT MY HAIR?

In order to protect your hair from this type of damage, you need to ensure that your hair is protected during any type of lightening service. This is where pH-Bonder comes into play.
pH-Bonder is a two-step system used in the salon that works to protect the integrity of the hair’s bonds during professional technical services.

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SO, WHAT’S PH-BONDER GOING TO DO?

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This solution ultimately works to help protect against hair breakage, while also helping to maintain hair’s strength, elasticity, smoothness, and shine. pH-Bonder has the power to do all of this while protecting your hair’s bonds.

WHAT ARE HAIR BONDS?

Don’t know what hair bonds are? Basically, they’re tiny mechanisms that act as your hair’s internal support structure. They are the components that help to keep hair strong and intact. When pH-Bonder is used during your coloring service, it acts as a shield to help ward off any potential damage.
Also, the product won’t increase your processing time, so you don’t even have to spend more time in the salon. How cool is that?

SO, WHAT ELSE DO YOU NEED TO KNOW?

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pH-Bonder is the bodyguard that your hair needs to help keep breakage at bay. As Redken Education Development Manager, Siddeeqah Raoof puts it, pH-Bonder is the agent that’s going to help to keep your hair in a safer place. “pH-Bonder acts as a buffering agent to help prevent damage from happening. So, that additive is going into the cuticle of the hair to help prevent that oxidative stress from occurring,” states Raoof.

As any color chameleon can tell you, dealing with damaged hair can be a nightmare. By using pH-Bonder, your stylist can help to ensure that your hair rests easy. Wondering how pH-Bonder can affect your hair? Chat with your Roots Hair Devotion Redken Colorist to learn more about bond-protecting service and how it can improve the strength of your hair.

 

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